Strategic advertising and marketing is important for start-ups looking to acquire grip and drive development. If you're an owner struggling to attract attention to your product or business, it's time to change your emphasis from item growth to marketing technique. With the ideal technique, you can properly get to and involve your target market, ine
The Buyer’s Journey and B2B Marketing - Interview with Mark Donnigan Startup Marketing Consultant
The B2B buying process can be lengthy and complex, with multiple decision-makers and stakeholder groups involved. This can lead to long sales cycles and a lower win percentage for businesses. However, by understanding and catering to the needs of the buyer throughout the journey, B2B marketers can decrease sales cycle times and increase the chances